Walmart Heir Alice Walton donates 40 Million $ to US Museums

The initiative aims to increase access to museums across the country and foster engagement with local communities by covering the costs of free admission days and expanded free hours as well as programming, outreach, and community partnerships that together, will eliminate many common barriers to access.

“Everyone, no matter where they live, deserves access to art. That’s why we started Art Bridges: to support museums in deepening their connections with local communities, and to pave the way for new audiences to experience the creativity and joy that comes with seeing art,” said Alice Walton, founder and board chair of Art Bridges. “Access for All is our biggest and most ambitious effort to date, dedicating $40 million toward bridging gaps between museums of all sizes and their communities in order to foster meaningful connections and expand arts access in every region, from Peoria to Puerto Rico.”

Access for All represents a sweeping effort to get people back to museums after COVID-19 brought declines in revenue, staffing and attendance. With many museums seeing just 71 percent of their pre-pandemic attendance, the new initiative will aim to restore pre-pandemic levels – and open opportunities for all people to enjoy American art by reducing barriers to access and strengthening community relationships.

Of the participating 64 museums, all current partners of Art Bridges, 80 percent have annual operating expenses under $10 million. The majority charge admission fees and will be able to provide new free admission opportunities through Access for All. Others will use the Access for All funds to sustain or extend current free admission policies.“We are thrilled to launch Access for All, a historic partnership with cultural institutions across the country to make it easier for people in every U.S. region to see and experience art. At Art Bridges, we can’t wait to see our trusted partners get creative and deliver impact to their communities,” Alice Walton said. “In the wake of the COVID-19 pandemic, we are confident Access for All will not only help to rebuild museum attendance but also bring more people than ever into museum galleries and reshape the arts world as one that is open to all.”