The Cobra Museum for Modern Art in Amstelveen is delighted to announce that Marius Touwen has agreed to provide a credit facility. Touwen, a major shareholder in Serra Holding and Rode Kruis Ziekenhuis in Beverwijk, as well as a passionate art enthusiast and collector, has stepped in to save the museum from its acute financial crisis.
This development allows the museum to initiate new discussions with the municipality of Amstelveen. With this lifeline, there is now more time and space to carefully consider various future scenarios, assessing both the appeal of programming and its feasibility. Furthermore, a structural, long-term solution for the museum's sustainability can be explored. This offers hope for the preservation of modern art in Amstelveen's museum scene.
The Cobra Museum, a leading institution dedicated to the Cobra art movement and modern art in general, has faced financial challenges in recent years. Current economic conditions and the impact of the COVID-19 pandemic have increased the financial strain on all cultural institutions, including the Cobra Museum. The unique balance of a low municipal contribution (40%) and a high dependence on self-generated income from visitors and sponsors (60%) has come under pressure. The city council had proposed closing the museum just last week, but now such a drastic step may not be necessary.
This commitment serves as a lifeline for the museum, stabilizing its finances in the short term. It empowers the museum and the municipality of Amstelveen to develop a sustainable and viable strategy for the future.
"This contribution is a testament to incredible support for the Cobra Museum and its leadership in the interest of art and culture in our community," said Stefan van Raay, director of the Cobra Museum. "We are deeply grateful for Marius Touwen's involvement, which secures the museum's future and enables us to work with renewed determination towards the long term."
Anna Melnykova, "Palace of Labor (palats praci), architector I. Pretro, 1916", shot with analog Canon camera, 35 mm Fuji film in March 2022.
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